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30 June, 2022

The Corporate Group to Participate in Saudi HORECA

The Corporate Group will be participating in Saudi HORECA 2022, which is the 11th edition of the event in Riyadh, during November 22nd – 24th, 2022. 

 

HORECA is the biggest annual hospitality exhibition, which has been running for 26 years in Lebanon, 6 years in Jordan, 9 years in Kuwait, 1st edition in Oman, and for the 11th year in Riyadh, the Kingdom of Saudi Arabia after its success in September 2021. SAUDI HORECA will be soon be launching its first edition in the Mecca province of Saudi Arabia in Jeddah. 

 

Now the annual trade fair has become an essential business meeting place for the hospitality, food service and beverage industries in Saudi Arabia. The event will feature a host of activities and show including workshops, culinary art show, barista competition and much more. It will attract exhibitors, visitors, and key industry players on a local and international level. 

 

Key highlights of Saudi HORECA 

  • SAR 2.85 Billion worth of business deals 
  • 82% re-signed contracts 
  • Over 250+ companies participating 
  • Nearly 11,000 brands on display 
  • Nearly 30+ countries participating 
  • 34% of participants use Saudi HORECA as a launch platform for new products 
  • 54% of participants use Saudi HORECA to evaluate the demand for products 

 

The Corporate Group is present in Saudi Arabia through its wholly-owned subsidiary, Al Wasel International Trading Consultancy Company. Al Wasel provides consultancy solutions across business, trading, and advisory services. 

 

To leverage the Saudi Arabia economy for your business growth, do explore collaborative opportunities with us! Contact us at ask@alwasel.sa 

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